Customer Journey

Product Updates

Kickstart Your Campaigns with Improved Pushwoosh Customer Journey Builder

Complete overview of Pushwoosh's campaign planning and automation tool. Discover new and renowned features. Try out the new UI/UX.

Expert tips

Customer Acquisition vs Retention: Which is More Important for App Growth?

Grasp the most influential acquisition and retention trends from our experts. Learn what customer acquisition and customer retention are for app growth and how to get them in sync.

Revenue

How to Increase Revenue of a Subscription-Based App

For subscription-based apps, the key to success is literally to convert more users into paid subscribers or upgrade their subscriptions. Learn how to show your app value through effective and timely mobile communications — push notifications, in-app messages, and emails.

User activation

User Activation: How to Improve One Pirate Metric and See a 34% MRR Increase

Your ultimate guide to user activation: from definition and calculation formula to practical tips that can eventually bring you higher MRR.

Product Updates

Check Reachability with Pushwoosh and Keep Every Single Customer Engaged

Learn how to check the channel reachability before sending messages and ensure maximum deliverability for your marketing communications.

Success Story

Bladestorm Has Boosted Revenue by 4.58% Using Pushwoosh Customer Journey Builder

In just eight months of using Pushwoosh, Bladestorm has managed to engage, grow, and monetize its GC.SKINS app audience.

Product Updates

Edit Your Active Campaigns in Pushwoosh Customer Journey Builder

Have you ever wished to modify a campaign you’ve already activated in Pushwoosh Customer Journey Builder? Now you can do it easily!

Marketing Automation

Engagement Automation for Health & Wellness Apps: 9 Must-Have Scenarios

Get ideas for automating your customer communication scenarios using Pushwoosh behavior-based messaging. Increase user LTV and build brand loyalty.

Customer Journey

Best Channels for an Effective Customer Onboarding Campaign

Did you know that successful onboarding (resulting in user activation) can boost your customer lifetime value by up to 500%? Effective onboarding leads to higher retention rates, which means higher profits for a

Customer Journey

Lifecycle Marketing with Pushwoosh Customer Journey

Personalized & automated cross-channel communications that assist your customers at every step of their lifecycle! Increase user LTV and boost conversions with easy-to-use Pushwoosh Customer Journey.

Product Updates

Set Tags Before You Lag: Advanced User Segmentation with Pushwoosh

Group your users into dynamic segments based on their attributes and real-time reactions. Set Tags in Pushwoosh Customer Journey Builder and follow up the tagged users with the messages you developed special for them.

Customer Journey

How to Increase App User Engagement

Your go-to guide on app user engagement. Metrics to track, tricks to try, and tools to use. From day 1 throughout the lifecycle.

Customer Journey

How to Set Up Mobile User Onboarding: Guide + Checklist

Create an effective mobile user onboarding flow for your app in 9 steps.

App marketing

Marketing Automation with Pushwoosh Customer Journey Templates

Get the most out of your mobile marketing. Use the best practices for your app user onboarding, conversion, and retention.

Marketing Automation

How Media Services Can Increase Traffic With Automation

Delivering relevant information in real time is the key to being the most reliable and fast source of information. By automating communication with your subscribers, you can increase audience loyalty and bring more paid subscriptions.

Customer Journey

Automated In-App Messaging with Customer Journey

Add automated in-app messaging to your marketing strategy and create the best experience for your customers.

Marketing Automation

Marketing Automation for Telecom Industry

Aligned with every customer's unique experience, automated communications can deliver relevant high-impact messages, which allows to drive sales and grow customer loyalty more effectively.

Marketing Automation

Marketing Automation for Transportation Services

Airlines, taxi, carsharing, train and coach services — transportation business needs marketing automation to increase customer LTV. Find ideas for boosting revenue with automated communications here.

Customer Journey

How to Convert 67% of New Users Into Paying Customers

A Pushwoosh customer has converted 67% of their free trial users into paying clients. Learn how to replicate their success with the help of Customer Journey Builder.

Customer Journey

Automate Your Marketing in Two Clicks

Automating your communication is the key to making it as efficient as it can get. Learn tips on building effective behavior-based communication flows and try pre-made templates to drive more conversions in just a few clicks!

Customer Journey

Meet The Brand New Control Panel

With our new simple and intuitive interface, you can find what you're looking for in no time. Enjoy smooth platform navigation and complete your tasks much faster. The new look is based on several months of research and design.

Customer Journey

Bye-bye, Triggered Messages! Customer Journey is here.

Pushwoosh is removing the ability to create new Triggered Messages on April, 1st. If you are currently using them, we recommend that you migrate to Customer Journey - a better and more effective way to set up event-based messaging.

Customer Journey

Wait for Event: full control of your message flows

Introducing the Wait For Event feature: set different communication scenarios based on whether a user performs a particular action within a specified time period or not.

Event-based marketing

What Events to Use in Your Marketing Communication Strategy

When building event-based messaging, it's important to define the right user actions that can become starting points for your communications. Here are some tips on how to approach this.

Customer Journey

Customer Journey Splitters: effective audience segmentation

Pushwoosh Customer Journey now allows splitting your audience into segments and delivering personalized and highly engaging content to every user.