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App monetization

A collection of 5 posts

Customer Acquisition vs Retention: Which is More Important for App Growth?
Expert tips

Customer Acquisition vs Retention: Which is More Important for App Growth?

Grasp the most influential acquisition and retention trends from our experts. Learn what customer acquisition and customer retention are for app growth and how to get them in sync.

  • Polina Rebeka
    Polina Rebeka
17 min read
How to Increase Revenue of a Subscription-Based App
Revenue

How to Increase Revenue of a Subscription-Based App

For subscription-based apps, the key to success is literally to convert more users into paid subscribers or upgrade their subscriptions. Learn how to show your app value through effective and timely mobile communications — push notifications, in-app messages, and emails.

  • Polina Rebeka
    Polina Rebeka
13 min read
How to Optimize the Ad Monetization Strategy of Your Mobile Game
Guest Post

How to Optimize the Ad Monetization Strategy of Your Mobile Game

In-app ads are an increasing source of revenue for mobile apps, Appodeal reports. Learn from the expert how to optimize your monetization strategy to get the most out of this trend.

  • Marc Llobet Rodríguez
    Marc Llobet Rodríguez
6 min read
How to Increase Your Mobile Game App Revenue
Gaming

How to Increase Your Mobile Game App Revenue

[Ideas backed with data] Get smart and leverage automated marketing communications to increase traffic to your game app and monetize + increase in-app purchases.

  • Vladimir Pekhov
    Vladimir Pekhov
8 min read
How to Track and React on iOS In-App Purchases with Pushwoosh
Product Updates

How to Track and React on iOS In-App Purchases with Pushwoosh

Track the exact number of in-app purchases made in your iOS app — use the new out-of-the-box functionality in Pushwoosh.

  • Elena Kozlova
    Elena Kozlova
5 min read
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